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FULL HOUSE: TURNING DATA INTO AUDIENCES .
61 (0)2 9356 3777
280 Barcom Avenue, Sydney, Paddington NSW, 2021, AUS
The ticketing & marketing manual for the arts. FULL HOUSE develops a more strategic relationship with customers. Rather than just treating the Box Office as an inconvenient external service. FULL HOUSE puts the customer first and Box Office at the centre of arts marketing and audience development. The new manual FULL HOUSE: Turning Data into Audiences was published in print in Australia in November 2006 followed by the edition commissioned for New Zealand by Creative New Zealand, in December 2006. Some of the issues addressed in the new publication include: CRM, privacy and spam legislation, permission marketing, online marketing and online ticketing.

A PDF sample of two chapters is available online at http://www.artsoz.com.au/FH_Comments.htm

"A highly valuable resource for all aspects of marketing, ticket selling, customer relationship marketing, etc. It draws from many resources and puts them all into one place." - Jerry Yoshitomi, Chief Knowledge Officer, Meaning Matters.

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QUITE SPECIFIC MEDIA GROUP LIMITED .
323.851.5797
7373 Pyramid Place, Hollywood, CA, 90046
Publisher of books in the performing arts and costume fashion.
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RAVENBEARD PRODUCTIONS .
+44 1481 832611
Ivy Cottage, Sark, Guernsey, GY9 0SF, GBR
Children's play scripts, all musical comedies. No performance fees.
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THEATRICAL TECHNICIANS, INCORPORATED .
202.332.4907
2700 Connecticut Avenue, N.W., Washington, DC, 20008-5308
Trade publisher of official IATSE Followspot Training ProgramTM and "Getting The Most From Your Followspot - an Operator's Handbook", the craft training text for operators, LD's, and stage managers. Used in IATSE apprenticeship training programs, college and university theatre departments, community and regional theaters, USITT workshops and the Broadway Lighting Master Classes. Companion product is the PERFECT-PICKUP Followspot Sight.
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